Sales Development & Lead Generation Specialist

  • Metro Manila, Philippines
  • Full-Time
  • Hybrid
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Job Description:

Discover your 100% YOU with MicroSourcing!

Position: Sales Development & Lead Generation Specialist

Work setup: Hybrid | Night Shift

Why join MicroSourcing?

You'll have:

  • Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
  • A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
  • Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
  • Career Growth: Take advantage of opportunities for continuous learning and career advancement.
  • Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.

Key Responsibilities

  • Lead Generation & Prospecting
    • Research and identify companies that fit Lucid's ideal customer profile.
    • Build and maintain targeted prospect and account lists.
    • Identify relevant decision-makers and influencers within target accounts.
    • Research company size, industry, current ERP, business challenges, and potential buying signals.
    • Use tools such as LinkedIn, Apollo, Hunter, HubSpot, and other prospecting platforms to identify contacts.
    • Generate new leads through outbound prospecting, account research, email, LinkedIn, and other appropriate channels.
    • Maintain accurate prospect information in HubSpot.

  • Sales Development / SDR
    • Conduct outbound email and LinkedIn prospecting campaigns.
    • Follow up with marketing-generated leads and prospects.
      Respond promptly to inbound inquiries and campaign leads.
    • Qualify leads based on company fit, business needs, buying authority, timing, and potential ERP requirements.
    • Engage prospects in initial conversations to understand their current systems and business challenges.
    • Schedule discovery calls, ERP consultations, demos, and strategy meetings for qualified opportunities.
      • Follow up consistently with prospects who are not yet ready to speak with Sales.
      • Maintain appropriate follow-up sequences and nurture prospects until they are sales-ready.
      • Ensure qualified leads are properly handed off to the appropriate salesperson or consultant.
      The goal is not simply to generate a high volume of leads, but to generate qualified sales opportunities that align with Lucid's ideal customer profile.
      • Marketing & Campaign Support
        • Support Marketing campaigns by following up with campaign-generated leads.
        • Assist with webinar, event, assessment, advertising, and content campaign follow-up.
        • Contact prospects who download whitepapers, complete assessments, request information, or engage with high-intent content.
        • Provide feedback to Marketing regarding prospect responses, objections, questions, and market trends.
        • Identify recurring customer pain points that can inform future marketing campaigns and content.
        • Help maintain accurate campaign and lead-source information in HubSpot
      • CRM Management
        • Maintain accurate and up-to-date prospect and lead records in HubSpot.
        • Document prospect interactions, notes, qualification information, and next steps.
        • Update lead stages and statuses appropriately.
        • Ensure follow-up tasks are completed on schedule.

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About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%!

For more information, visit https://www.microsourcing.com/

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